Comparative Market Analysis (CMA)

A CMA report contains detailed information and is helpful in understanding what your house could actually sell for in the current real estate market. In addition to comparable recent sales, a CMA will:

 

Consider the unique features of your property;
 

Narrow down your property's potential sale price;

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Determine which other properties in the area are competing for prospective buyers;

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Explain demographics of the area;

 

Highlight properties that did not sell (and why);

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Inform strategy to avoid your campaign from failing, while maximising your return.

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Receiving a CMA ensures your property is listed for an achievable price that reflects the demand in the market.